Google Analytics in 30 days:
The article series will comprise of four main sections.
1. In the first article, and also in our introduction, I will explain the significance of Google Analytics for businesses, how you can create an Analytics account and then install the Analytics code for your site.
2. In the second article, will focus on linking your Analytics account to your AdWords account, the creation of goals and conversion funnels in Analytics and also in defining certain important metrics.
3. In the third article, I will share some important tips for optimizing your AdWords account by using the Analytics data.
4. In the fourth and final article, I will discuss more advanced features such as Multi-Channel Conversion Funnels, filters and E-commerce.
In this final article, we will also announce the names of the three users who have made the biggest contribution to this article series, as well as what their surprise prize will be. So all you Analytics users out there- Get busy!So, if you are a complete noob or have dipped your toes in but would like to get a better understanding of Google Analytics and also how it integrates with Adwords and some of the more advanced features, I suggest you mosey on over to the help forum for a peek!
Google Analytics in 30 days